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Repository: 73 Subject: A* Document Type: Tesis Year: 2014 Year: 2013 Language: Inglés

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Title: A model of experiential shopping for the automotive industry: integrating the concepts of point of sale and multisensory marketing
Author: Knaul, Philip
Language: Inglés
Repository: 73
Subject: Multisensory-marketing / Point of sale / Experiential study / Automotive

Acceder
Title: Research on internal service based CTS team performance management
Author: Yunhai, Zhang
Language: Inglés
Repository: 73
Subject: Internal services / Performance management / Cubic 3-dimension model / Action research / Serviços internos / Gestão do desempenho / Modelo cúbico de 3 dimensões / Pesquisa-acção

Acceder
Title: Innovation networks and clusters: the case of Chengdu Furniture Enterprise
Author: Liqiong, Sun
Language: Inglés
Repository: 73
Subject: Innovation networks / Innovation cluster / Innovation / Chengdu furniture cluster / Network analysis / Redes de inovação / Cluster de inovação / Inovação / Cluster de mobiliário de Chengdu / Análise de rede

Acceder
Title: Efficacy, hope, resilience and optimism: human resources development through psychological capital intervention
Author: Lopes, Daniela Pereira
Language: Inglés
Repository: 73
Subject: Psychological capital / Intervention / Hope / Self-efficacy / Resilience / Optimism / Human resources development / Capital psicológico / Intervenção / Auto-eficiência / Resiliência / Optimismo / Desenvolvimento de recursos humanos

Acceder
Title: The relationship between organizational culture and well-being: the mediating role of person-job fit
Author: Conceição, Rui Miguel Jesus da
Language: Inglés
Repository: 73
Subject: Cultura organizacional / Bem-estar afetivo no trabalho / Bem-estar subjetivo / Ajustamento pessoa-função / Organizational culture / Affective well-being at work / Subjective wellbeing / Person-job fit

Acceder
Title: Investment project analysis : the impact of C09 project on Celbi’s evolution
Author: Gaspar, Jorge Luís Henriques
Language: Inglés
Repository: 73
Subject: Investment decision / Project valuation / Economic/financial viability / Project impact / Decisão de investimento / Avaliação do projeto / Viabilidade económico/financeira / Impacto do projeto

Acceder
Title: Communication plan for the nonprofit organization ACREDITAR in Coimbra
Author: Ramalho, Filipa Daniela Oliveira
Language: Inglés
Repository: 73
Subject: Nonprofit organizations / Communication plan / Social marketing / Acreditar in Coimbra / Organizações sem fins lucrativos / Plano de comunicação / Marketing social / Acreditar em Coimbra

Acceder
Title: The effect of psychographics in green consumer behaviour. Are the activists different?
Author: Teiga, Nidia Rodrigues Gouveia
Language: Inglés
Repository: 73
Subject: Environment / Green Consumer / Activism / Ambiente / Ativismo / Consumidor verde

Acceder
Title: Energy bridge: an extensive application of real options theory to international renewable energy generation and transmission
Author: Gomes, Dianne Pataco
Language: Inglés
Repository: 73
Subject: Opções reais / Árvores de decisão / Simulação de Monte Carlo / Opções compostas (estilo americanas) / Real options / Decision trees / Monte Carlo simulation / American compound options

Acceder
Title: Competitive strategies and strategic groups under scrutiny in the portuguese automotive industry
Author: Olaio, André Mesquita
Language: Inglés
Repository: 73
Subject: Porter’s typology / Strategic groups / Performance / Automotive industry / Tipologia de Porter / Grupos estratégicos / Desempenho / Indústria automóvel

Acceder

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